After Tesla cut prices in China the stock dropped by 6 percent. The cost of two of Tesla’s models in China has been reduced, making this the automaker’s second price reduction in China in the past three months as it battles declining demand in the country. The drop in Tesla’s (TSLA) stock occurred early Friday morning.
According to calculations provided by Reuters, Tesla reduced the starting price of its China Model 3 by 13.5%, bringing it down to $33,515, and reduced the starting price of its Model Y by 10%, bringing it down to $37,899 for China.
As a result of the news, the company’s stock dropped by more than 7% before the market opened on Friday, marking a new low point for the automaker in the last 52 weeks.
The price of Tesla stock has dropped by more than forty percent in the past month and is currently trading at its lowest level since August of last year.
Gary Black, the managing partner of Future Fund, made this observation on Twitter early on Friday morning. He said that although some Wall Street analysts had already been anticipating some price cuts, this move would still lead to “another round of 2023-2026 earnings cuts.”
Black mentioned that the price cuts are necessary to help prevent the further market share loss for Tesla in the China, where BYD recently surpassed Tesla in 2022 year-end deliveries. Black said that the price cuts are needed to help prevent further market share loss.
“Tesla’s price cuts intensify need for Tesla to accelerate the development of a $25,000 to $30,000 TSLA compact as a long-term solution to combat BYD’s huge success in the China’s under 200K segment,” Black wrote on Twitter. “Tesla’s price cuts intensify the need for Tesla to accelerate the development of a $25K-$30K TSLA compact as long-term China solution.” “Until a compact between $25,000 and $30,000 is ready, the price cuts will serve as a band-aid.”
The price reductions announced by Tesla come just a few days after the company reported lower-than-anticipated vehicle deliveries for the the fourth quarter, despite increasing the number of deliveries in 2022 by 40% from the previous year.
The number of vehicles that Tesla delivered during the fourth quarter was 405,278, approximately 15,000 fewer than what was expected by Wall Street. However, Tesla produced 34,000 more automobiles than it had during the quarter.
In a recent interview with Yahoo Finance Live, Garrett Nelson, senior equity analyst at CFRA Research, stated, “Tesla has built a fair amount of inventory here over the last six to nine months.” “And they truly need to bring supply and demand back into balance.”